About Kurt
The authority on influence.
In business and in life, your ability to persuade others is the difference between success and failure — or between mere success and spectacular success. Most people never realize how much of what they want depends on a single skill: the ability to persuade, influence, and motivate the people around them.
Kurt W. Mortensen is one of America's leading authorities on persuasion, negotiation, charisma, and influence. For more than two decades he has studied what actually moves people — decoding the traits, habits, and mindset of the world's top persuaders, and teaching audiences in more than 20 countries how to master them. He calls the result your Persuasion IQ: the measurable, learnable skill set that separates the top performers from everyone else.
He is the author of four books, including the bestseller Maximum Influence — named one of Library Journal's Best Business Books, with a foreword by Robert G. Allen — along with Persuasion IQ, The Laws of Charisma, and Magnetic Persuasion. His work has been translated into 28 languages and featured by CNN, Fortune, USA Today, Investor's Business Daily, the Chicago Tribune, Publishers Weekly, and Library Journal. He has delivered keynotes, workshops, and specialized training to Fortune 500 and multinational companies worldwide.
Kurt earned a BA in Communications and Advertising from Brigham Young University and an MBA in Marketing and Consumer Behavior from the University of Pittsburgh. He hosts the podcast Maximize Your Influence — more than 200 episodes and counting — and leads Influence University, his all-access persuasion training system. He lives with his family in Provo, Utah.
As featured in
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- Investor's Business Daily
Kurt has trained teams at
…plus NASA, the U.S. Army, the Department of Defense, Homeland Security, the United Nations, the Federal Reserve, Harvard, and dozens more.
Endorsements
What the experts are saying.
"Unbelievably comprehensive with fresh new angles and immensely practical examples. Want more influence at work, at home, wherever? Study and apply."
"A sure-fire way to improve and enhance your powers of persuasion. This information reveals how you can change minds, influence others and reach your ultimate goals!"
"This shows you how to immediately influence other people in every aspect of your life!"
"This program magnifies your inherent ability to persuade."
"These very techniques have made me millions of dollars! Each one will improve your success dramatically… I only wish I had this information earlier in my career!"