The official site of
Kurt
Mortensen
One of America's leading authorities on persuasion, negotiation, and influence β because the difference between mere success and spectacular success is your ability to persuade.
Endorsed by
- Stephen R. CoveyThe 7 Habits of Highly Effective People
- Larry KingCNN's Larry King Live
- Brian TracyThe Psychology of Selling
- Robert G. AllenMultiple Streams of Income
Kurt has trained teams at
β¦plus NASA, the U.S. Army, the Department of Defense, Homeland Security, the United Nations, the Federal Reserve, Harvard, and dozens more.
About Kurt
Persuade with power.
In business and in life, your ability to persuade others is the difference between success and failure β or between mere success and spectacular success. Most people never realize how much of what they want depends on a single skill: the ability to persuade, influence, and motivate the people around them.
Kurt W. Mortensen is one of America's leading authorities on persuasion, negotiation, charisma, and influence. For more than two decades he has studied what actually moves people β decoding the traits, habits, and mindset of the world's top persuaders, and teaching audiences in more than 20 countries how to master them. He calls the result your Persuasion IQ: the measurable, learnable skill set that separates the top performers from everyone else.
He is the author of four books, including the bestseller Maximum Influence β named one of Library Journal's Best Business Books, with a foreword by Robert G. Allen β along with Persuasion IQ, The Laws of Charisma, and Magnetic Persuasion. His work has been translated into 28 languages and featured by CNN, Fortune, USA Today, Investor's Business Daily, the Chicago Tribune, Publishers Weekly, and Library Journal. He has delivered keynotes, workshops, and specialized training to Fortune 500 and multinational companies worldwide.
Kurt earned a BA in Communications and Advertising from Brigham Young University and an MBA in Marketing and Consumer Behavior from the University of Pittsburgh. He hosts the podcast Maximize Your Influence β more than 200 episodes and counting β and leads Influence University, his all-access persuasion training system. He lives with his family in Provo, Utah.
Start Here
Four ways to learn from Kurt.
The Podcast
Maximize Your Influence
Persuade anyone, at any time. Advanced persuasion tools, influence tips, and negotiation techniques β 200+ episodes and counting.
Listen & subscribeThe Books
Read in 28 Languages
Maximum Influence, Persuasion IQ, and The Laws of Charisma β the research on how top persuaders win clients, close sales, and hear "yes" more often.
Browse the booksThe Training
Influence University
Why do 3% make 97% of the money? Kurt's all-access system for mastering the art and science of persuasion, negotiation, and influence.
Explore the universitySpeaking
Book Kurt Live
High-energy, humor-driven, research-backed keynotes: Persuasion IQ, The Laws of Charisma, and Power Negotiation. Hundreds of stages nationwide.
Book through Eagles TalentThe Podcast
Persuade anyone,
at any time.
Maximize Your Influence is your source for advanced persuasion tools, influence tips, and negotiation techniques β combining years of persuasion research with current studies and events that entertain you and supercharge your ability to influence others.
The Books
Whether you're selling a product, an idea, or yourself.
Endorsements
What the experts are saying.
"Unbelievably comprehensive with fresh new angles and immensely practical examples. Want more influence at work, at home, wherever? Study and apply."
"A sure-fire way to improve and enhance your powers of persuasion. This information reveals how you can change minds, influence others and reach your ultimate goals!"
"This shows you how to immediately influence other people in every aspect of your life!"
"This program magnifies your inherent ability to persuade."
"These very techniques have made me millions of dollars! Each one will improve your success dramatically⦠I only wish I had this information earlier in my career!"
What you'll master
- Know exactly what the person you're persuading is thinking and feeling
- Overcome objections before they're even brought up
- Effortlessly build rapport with any personality type
- Develop instant trust and credibility in the first five minutes
- Master the priceless ability of detecting deception
- Craft a call to action that makes prospects ask, "How do I get started?"
Ten training modules β from Persuasion IQ 101 and 52-Week Mastery to Objection Software, Influence Tools, and the University Library.
The Training
Why do 3% make 97% of the money?
The average persuader uses only 3β4 persuasion techniques β but there are over 100 you can learn and master. Influence University is Kurt's step-by-step system to master the art and science of persuasion, negotiation, and influence β combining scientific research, training videos, downloadable audios, and proven exercises in one place.
As featured in
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- Investor's Business Daily
Speaking
Book Kurt for your stage.
High energy, humor-driven, and research-backed. Kurt has delivered hundreds of keynotes and workshops nationwide β and trained teams at Fortune 500 and multinational companies around the world.
Book Through Eagles Talent
All bookings and availability are handled by Eagles Talent Speakers Bureau.