All Episodes
Episodes
Episode 185 - Likeability and Charm Create Charisma
Rapport: The Instant Connection Rapport is the secret ingredient that makes us feel a harmonious link with someone else. It is equivalent to being on the same wavelength with the other person. Rapport is the key...
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Episode 184 - Create An Instant Connection With Anyone
Similarity: Similar Is Familiar Similarity theory states that familiar objects are more liked than less familiar ones. The same holds true with people: We like people who are similar to us. This theory seems to hold...
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Episode 183 - Emotional Hijacking and Toxic People
Emotional States: Understanding Feelings and Moods Charismatic people know there is a fine line between logic and emotion. To influence someone you have to have both. Emotion will override logic every time. I am...
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Episode 182 - How to Create The Perfect Persuasive Presentation – Part 2
That first thirty seconds with your audience are critical. How do you start? Great persuaders craft and design their message. There is no room to wing it. Your opening is where your audience formulates and settles...
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Episode 181 - The Perfect Persuasive Presentation
Structuring Persuasive Presentations Why should we be concerned with the structure of a persuasive presentation? Top predictor of professional success is how much you enjoy and how good you are at public speaking. ...
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Episode 180 - Engage and Persuade with Stories -Paul Smith Interview
Paul Smith (Author) - Lead with a story and Sell with a story Leadwithastory.com Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership...
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Episode 179 - New Trust Research and Interview with Michele Plunkett
Six stats on the importance of trust in influencer marketing "Only 22% of brands are trusted." (Havas Media) That's a frightening metric for any marketer. Without establishing trust between your brand and your...
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Episode 178 - How Proxemics Creates Resistance
Proxemics: The Science of Space The anthropologist Edward T. Hall created the science of proxemics, which studies how people use, react to, configure, and occupy the space around them. We all want our...
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Episode 177 - Evan Carmichael Interview & The Secret to Creating a Business and Life That Matter
The Law of Obligation and Marketing We often see this method at work when companies give out complimentary calendars, business pens, T-shirts, or mugs. This specialty advertising is an $18.5 billion dollar industry. ...
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Episode 176 -Create Interest and Intrigue With Your VBC
How You Can Tell If You're Really Connecting I've talked about common rapport-building obstacles and how you can know for sure that you're not connecting. But how do you know that you are connecting,...
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Episode 175 - The Energy of Influence
Energy of Influence Another way to enhance your ability to motivate yourself and others is to make sure all things are balanced in your life. Great persuaders lead a balanced life and keep everything in...
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Episode 174 - Getting Past The Gatekeeper
The Law of Obligation, also known as pre-giving or reciprocity, states that when others do something for us, we feel a strong need, or urge, to return the favor. Returning the favor rids us of the obligation created...
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